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Thurs.
Oct. 2, 2-3:15 p.m.
Good
Ways to Deliver Bad News
Providing counsel during a crisis, particularly a financial crisis, is
often a balancing act between prosecutor and confessor. Find out the truth
and scope of the problem, then start addressing it. Our advice is always
the same: Tell it early, tell it all. This session will focus on particular
case studies - most of them anonymous - ranging from SEC investigations
to the discovery of malfeasance at the highest levels, and how companies
reacted. We can learn as much from bad examples as we can from good ones.
After all, the best crisis management occurs when no one is aware there
is a problem.
Presenter
Ellen Barry provides strategic and crisis communications counsel
for a wide range of corporate and financial clients. Since joining Joele
Frank, Wilkinson Brimmer Katcher in early 2002, Barry has worked on Walter
Hewlett’s opposition to the Hewlett-Packard/Compaq merger and for
NVIDIA, Enzo Biochem and Vintage Petroleum. She came to JFWBK from GPC
International in Brussels, Belgium where her clients included Nike and
Lockheed Martin. She spent a number of years with Fleishman-Hillard in
their New York, Boston, London, and Paris offices, working primarily with
large corporate clients including Microsoft Europe, Canadian National
Railways, Putnam Investments, Mass Mutual Insurance, Raytheon, EDS and
Bertelsmann. Prior to working in public relations, Barry was a municipal
bond analyst for Financial Guaranty Insurance Company and the Harris Bank.
She graduated from Georgetown University and was born and raised in Canada.
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